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There's concern about "green washing" where someone makes claims of being environmental when they're not - but to be honest, I'm tired of the finger pointing, and prefer to shed light on the amazing success stories that aren't being told.
As a consultant, I'm helping some of the country’s top builders and most progressive organizations effectively integrate their green message into their existing campaigns. Here are a few of my clients:
Duke Energy Corporation - Charlotte, N.C.
Assessing and writing copy for the utility’s web pages on sustainability and the environment. Creating strategy and marketing pieces for its community self-assessment tool.
www.duke-energy.com
Lakewood Land Development - Athens, Ga.
Consulting on green marketing for Lakewood, the city’s first traditional neighborhood design project that is also being certified under the state’s EarthCraft House program.
www.lakewoodathens.com
Leesburg PR - Atlanta, Ga.
Providing green messaging expertise for EcoManor’s media campaign. Provided media training, PowerPoint presentations and speeches for owner Laura Turner Seydel.
www.ecomanor.com
LeylandAlliance - Tuxedo, N.Y.
Consulting on sales training and green messaging for the developer’s projects in New York and South Carolina.
www.leylandalliance.com
Livable Communities Coalition - Atlanta, Ga.
Volunteering as a member of the nonprofit organization’s Communication and Education Subcommittee.
livablecommunitiescoalition.org
The Seaside Institute - Santa Rosa Beach, Fla.
Acted as the Atlanta liaison to enlist support for the nonprofit organization’s conference in November 2007. Created sponsorship materials and coordinating local fundraising.
www.theseasideinstitute.org
Today’s Homeowner with Danny Lipford - Mobile, Ala.
Contributing green building expert on syndicated television show. Co-hosted special episode featuring Atlanta projects.
www.dannylipford.com
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